Rackspace Achieves AWS Marketing and Commerce Competency

SAN ANTONIO – July 27, 2016 - Rackspace® (NYSE: RAX) has achieved the Amazon Web Services™ (AWS) Marketing and Commerce Competency within the AWS Partner Competency Program. This competency recognizes members of the AWS Partner Network who have demonstrated technical capabilities and success in helping marketers and retail customers by delivering cloud-based marketing and ecommerce solutions running on AWS. Customers can access this expertise and 24/7 operational support through Fanatical Support® for AWS architects and engineers, who collectively hold more than 300 AWS professional and associate certifications across the globe.

Many businesses are transforming their mission critical customer facing systems to the cloud for greater speed and increased flexibility. These companies are seeking assistance from experts in architecting, deploying and operating scalable, reliable and redundant workloads on AWS.

“By using Fanatical Support for AWS, we can get applications up and running on AWS much more quickly than without it,” said Shadrach Kisten, senior vice president of information technology and digital media engineering at Sesame Workshop.  “With AWS we are able to provide Sesame Street content more efficiently and effectively, helping us to deliver on our mission of helping kids grow smarter, stronger and kinder.”

Some businesses are choosing to leverage productized web content management and ecommerce applications, such as Magento and Adobe Experience Manager (AEM). Those businesses are seeking to combine knowledge of the infrastructure and application layers in order to drive maximum efficiency from each deployment. Rackspace digital solutions and digital workload expertise provide answers for customers seeking to solve these challenges. The Rackspace Managed Cloud for AEM on AWS and the company’s experience with managing Magento Enterprise deployments on AWS enables customers to build and deploy online stores and websites faster with greater stability and higher performance. Customers have access to 24/7 operational support via Rackspace’s team of certified AWS experts, which eases the burden on information technology (IT) staff and eliminates the cost of hiring additional resources.

“We established our Digital practice in 2014 and since that time, we’ve had a dedicated focus on providing businesses expertise on ecommerce and content management solutions across a range of infrastructure platforms,” said Chris Cochran, senior vice president and general manager of AWS at Rackspace.  “We’re excited to extend our digital expertise and best practices to AWS customers running their critical marketing and commerce applications in the cloud.

For more information on Fanatical Support for AWS, please visit www.rackspace.com/aws.

About Rackspace

Rackspace (NYSE: RAX), the #1 managed cloud company, helps businesses tap the power of cloud computing without the complexity and cost of managing it on their own. Rackspace engineers deliver specialized expertise, easy-to-use tools and Fanatical Support® for leading technologies developed by AWS, Google, Microsoft, OpenStack, VMware and others. The company serves customers in 120 countries, including more than half of the FORTUNE 100. Rackspace was named a leader in the 2015 Gartner Magic Quadrant for Cloud-Enabled Managed Hosting, and has been honored by Fortune, Forbes, and others as one of the best companies to work for. Learn more at www.rackspace.com.

Forward Looking Statement

This press release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of Rackspace Hosting could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including any statements about historical results or third party data that may suggest trends for our business or industry; any statements of the plans, strategies, and objectives of Rackspace for future operations or growth; any statements of expectation or belief regarding future events, and any statements of assumptions underlying any of the items mentioned. Risks, uncertainties and assumptions include the possibility that expected growth or success may not materialize because of Rackspace’s failure to create a viable vision or its inability to execute on its vision, failure to execute on its operational plans, rapid technological changes that adversely affect the demand for Rackspace products and services, shifts in customer demand, customers’ and potential customers’ acceptance of Rackspace products and services, and other risks that are described in Rackspace Hosting’s Form 10-Q for the quarter ended March 31, 2016 filed with the SEC on May 10, 2016. Except as required by law, Rackspace Hosting assumes no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

Media Contact:

Christina Weaver