Market leader in hair stylers.
The dramatic change in the retail environment has resulted in extreme spikes in traffic in the two weeks between Black Friday and Christmas.
A robust and scalable platform to ensure ghd can deal with the increased demand around Black Friday and Christmas and remain at the cutting edge of innovation in the ecommerce space.
About the Customer
Good Hair Day, commonly known as ghd, is a manufacturer of hair care products based in Leeds, UK. ghd leads the market for hair straightening irons and is sold in over 50,000 salons worldwide, and globally online with sites in multi-languages. The company was the first hair tool sponsor of the Victoria's Secret Fashion Show, and is endorsed by celebrities including Victoria Beckham, Madonna, Gwyneth Paltrow and Jennifer Aniston.
"We're not experts at hosting. We really need a partner to work with, and that's where Rackspace comes in."
Global Technical Solutions Manager, ghd