Fit for purpose
The public cloud has delivered proven benefits for certain workloads and use cases. Startups, test/dev environments and websites with peaks and troughs in web traffic all benefit from the public cloud. But there are trade-offs, particularly when it comes to mission-critical data security. Conversely, dedicated gear can deliver enhanced security benefits for mission-critical applications, but is of limited use for applications with short shelf lives. Promotional events, campaigns, and any application that experiences highly variable demand patterns aren’t as well suited for a dedicated environment.
Finding a one-size-fits-all solution for every use case is practically impossible. Businesses have different sets of requirements for different types of applications. The solution is found in the hybrid cloud.
Hybrid cloud is a holistic approach to the consumption of IT. It is about matching the right solution to the right job. Public cloud, private cloud and dedicated servers are combined and work together seamlessly as one platform. Hybrid cloud minimizes trade-offs and breaks down technical barriers so that you get maximum benefit and improved performance from each component.
Hybrid cloud benefits are easily quantifiable. According to our research, by connecting dedicated or on-premises resources to cloud components, businesses can see an average reduction in overall IT costs of around 17%.
By leveraging the benefits of hybrid cloud, your business can reduce overall total cost of ownership and improve cost efficiency. Hybrid cloud allows you to more closely match your cost pattern to your revenue/demand pattern, and in the process, move your business from a capital-intensive cost model to an Opex-based model.
The security of customer transactions and personal information is always of prime importance for any business. By combining dedicated and cloud resources, you can address many security and compliance concerns.
Previously, strict PCI compliance requirements meant running payment applications on isolated dedicated hardware, well away from the cloud. But with hybrid cloud, businesses can place their secure customer data on a dedicated server, and combine the high performance and scalability of the cloud to allow them to conduct business and transact payments online all within one seamless, agile and secure environment.
Driving innovation and future proofing your business
Making the move to hybrid cloud could be the biggest step you take toward future proofing your business and remaining innovative. Hybrid cloud gives your business access to vast public cloud resources, the ability to test new capabilities and technologies swiftly and the chance to get to market faster — without huge up-front investment.
The power behind the hybrid cloud is OpenStack®, the open-source computing platform. Developed by Rackspace in association with NASA, OpenStack is a key facilitator of hybrid cloud innovation. OpenStack’s collaborative nature can address the real problems your business faces — both now and in the future. Plus, it offers the freedom to build a solution that meets your need from all the options available in the market.