Most companies today still make business decisions based on guesses, hunches and intuition rather than leverage data-driven analytics platforms. Many don't understand how to capture the insights or they don't have the mathematical expertise to make their data meaningful in a manner that helps describe what they should look for. As companies transition away from traditional ways of doing business and start capturing the relevant data that allows senior management to make informed decisions, they encounter an explosion of data growth that legacy database systems and information management processes can no longer manage.
Filed in Cloud Industry Insights
on Oct. 15, 2013 by Matt Richins and Kevin Parker