Why can't I access my newly created FTP site on Windows Server?

This article addresses a known error with Windows Firewall when creating FTP sites in all versions of Windows Server (2008, 2012, 2012 R2). 

Windows Firewall Settings

If you are unable to access your newly created FTP site, this is most likely due to Windows Firewall settings. To fix this, open a command prompt using the steps below and then run the following command.

To open a command prompt in Windows 2008 R2, click on Start then enter "cmd" into the search field.

For Windows 2012(R2), click on the Windows start logo at the bottom right corner of the screen, then enter "cmd" into the search field on the right side of the screen. 

netsh advfirewall firewall add rule name="FTP (no SSL)" action=allow protocol=TCP dir=in localport=21
netsh advfirewall set global StatefulFtp enable

You can find more information about this here: http://blogs.iis.net/jaroslad/archive/2007/09/29/windows-firewall-setup-for-microsoft-ftp-publishing-service-for-iis-7-0.aspx

Once you've done this, you should now have access to your site.

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