This is a guest post written and contributed by Darren Johnson, director of ecommerce for LoveSac, a Rackspace Hybrid Cloud Customer. LoveSac is a fast-growing multi-channel retailer that sells unique furniture products.
For the past 5 years I’ve worked on the Corporate Development & Strategy team at Rackspace helping our hybrid cloud platform take shape. In that role, I was instrumental in building the ecosystem, getting OpenStack going and working on acquisitions for Rackspace. That experience has shown me that for SaaS businesses the best place they can run is at Rackspace.
The federation of multiple clouds in the real world isn’t far out of reach, and through a CERN openlab research project, CERN and Rackspace are probing the possibility of true federated hybrid clouds built on OpenStack.
Showing a short clip from the ABC smash TV comedy “Modern Family,” DigitalFilm Tree Inc. CTO Guillaume Aubuchon showcased how OpenStack-powered public and private clouds can work together to create a true hybrid infrastructure and spark collaboration.
Performance. That's a word I hear more and more as I meet with Rackspace customers. It's what most of us strive for in business, and in life. We want things done faster, more precisely, and more reliably - from our morning coffee to our business projects and goals. The drive for performance, amid rising competition, pushes us to innovate. What used to take weeks now takes minutes.
The true value of a successful innovation is not always immediately evident. But then it spawns more innovation, and its performance grows exponentially. That's as true in cloud computing as it was a century ago in auto making. When Ransom Olds and Henry Ford began building cars on assembly lines, the early models were good. But the succeeding models quickly got better - by orders of magnitude. They were far faster, more reliable, and more affordable.
The Rackspace Cloud is now available in our new Hong Kong (HKG) region. This marks our third new region in 2013, including Sydney, which launched in June and Northern Virginia, which came online in August. The launch of Hong Kong brings our total global region count to six: Dallas, Chicago, Northern Virginia, London, Sydney and Hong Kong.
We launched Cloud Block Storage into unlimited availability a year ago and we now have thousands of customers using the product. The team that designed Cloud Block Storage wanted to create a different kind of block storage in the cloud. When we spoke with our customers about what they wanted in a cloud block storage solution, the feedback focused on three areas:
Every day our customers ask how they can improve their performance - in terms of speed, throughput, reliability and predictability. As we head into the holiday season, those calls come with increased urgency. Businesses turn to Rackspace to help them get their new offers to market faster and to scale their users, data and transactions to meet the upcoming holiday rush.
In IT, we talk about the stack - a lot. Whether it's the LAMP stack, the Windows stack, the technology stack; we have the tendency to look for things in a neat and orderly stack that comprises distinct, specific layers.