When you travel from city to city, it’s always nice to find out about local attractions, happenings or cool places to visit. What if you could turn your smartphone into your own personal tour guide in the cities you visit?
Clayton Selby and his team started SocialREST in fall 2012 at a startup event at Geekdom, a collaborative workspace for technologist in San Antonio. They built a tool that aims to close the referral loop on social media. SocialREST uses conversion metrics information to tell the difference between posts that are simply driving up vanity metrics and those posts that are driving conversions. It uses valuable customer insights to determine which users are the top brand advocates and which are the most engaged influencers.
Querium, a Rackspace Startup Program member, offers a mobile learning software platform that delivers personalized, bite-sized lessons to help students master critical skills to prepare them for college and beyond. The startup was founded with the goal of helping 24 million students master critical math and science skills and enable them to achieve their career goals. Querium’s unique software products are designed for digital natives and hosted on the Rackspace Cloud.
April brings us International Children’s Book Day, celebrated on Hans Christian Andersen’s birthday on the 2nd. Webster’s Dictionary was first published this month in 1828. Educator Booker T. Washington, aviator Wilbur Wright and seismologist Charles Richter were all born in April. The MP3 audio format was patented in Germany this month in 1989. On April 10, “Encourage a Young Writer Day” is celebrated followed by “Tell a Story Day” on the 27th. And, in the words of Mark Twain, “The first of April is the day we remember what we are the other 364 days of the year.”
On a daily basis, in many areas of our lives, we use project management without even realizing it. If you’re jumping in the shower to get your morning started or at the job site building an apartment complex, you’re project managing. And with many projects, collaboration with others is paramount.
TrueAbility, a member of the Rackspace Startup Program, is a technical assessment platform that allows tech professionals to prove themselves in a live environment. The startup leverages the Rackspace Cloud to spin up servers, then apply and break technologies on them, and deliver questions to the end user, which they are required to solve by performing real work. The TrueAbility system grades the tech pros’ work and delivers results.
With the launch of Rackspace Digital last week at the W Hotel, we introduced our team of digital specialists laser focused on content, commerce and mobile. Over the weekend, as more of SXSW 2014 came alive, Rackspace deployed additional teams of specialists on the ground to engage with event goers at festival venues inside the Austin city limits.
The trade show at this year’s SXSW is more international than ever before. Germany, Ireland, Canada and Argentina are all sponsoring booths to showcase their nation’s startup scene, but the Japanese expo space takes the cake.
The Startup Village is coming alive at SXSW 2014. On the 4th floor of the Austin Hilton, we’ve set up a studio to interview startups. One of the first to drop by was Felt, a new iPad app that takes the pain out of buying and selling greeting cards.