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The 2014 FIFA World Cup soccer tournament took the world by storm. Diehard soccer fans and newbies alike kept an eye on the matches day-in and day-out, at work and at home. The soccer-hungry audience searched for real time updates throughout the month-long tournament. They needed to know what happened on the pitch, and they wanted that info immediately.
The Rackspace Cloud Sites team is no stranger to high traffic events (HTEs), and we are definitely proud every time we have the honor of managing our customers’ sites during an anticipated spike.
Strategising for spikes in your online business is really important yet, astonishingly, many organizations are still not doing it effectively. I believe that ineffective preparation for online spikes is inexcusable with the technology available today.
Ask any business owner what they fear the most and the answer might be success. That’s right, success can be lethal to a business that isn’t prepared for an influx of customers. And this is especially true for businesses that rely on their website for revenue.
Super Bowl Sunday is fast approaching. Companies pay millions of dollars to get that coveted 30 second commercial spot—and that doesn’t account for the cost to create the ads. For many big name companies, Super Bowl Sunday breeds big traffic numbers. It’s imperative that their websites and apps can stand up to the traffic blitz that this global event implies.
I’m not going to lie: standing in front of Mark Cuban and the other sharks on ABC’s Shark Tank is intimidating. And standing in front of them – and up to 8 million viewers – in ugly Christmas sweaters is enough to make you, well, sweat.
As online businesses prepare for the holiday shopping season, it is imperative for them to understand the amount of traffic their website can handle. We spent last week’s Google+ Office Hour Hangout with Ragnar Lonn and Robin Gustafsson of Load Impact, a Cloud Tools Marketplace partner, to discuss their load testing tool and how it can help you prepare for high traffic events. Here are some highlights from the talk along with links to the part of the video that we discussed them. If you are looking for more information, I’ve embedded the video of the entire Hangout at the bottom of the post.
It was February 14 and BuiltLean was about to have the biggest traffic day in its two- year existence. And we weren’t ready.
We were excited to welcome Rackspace customer FLO Cycling to our San Antonio HQ last week and have the team join our weekly Google+ Hangout.
If your mobile app ever gets a featured spot in an app store, Oprah endorses your product or you make an appearance on ABC’s Shark Tank, you are going to experience mind-blowing traffic to your site. Rackspace knows how to keep your app or site online when experiencing a high traffic event. Our customer gdgt knows this first hand as their site has been one of the few to remain accessible while live blogging important Apple announcements amid crushing traffic.
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