Rackspace Startup Program Spotlight on Quarterly.co

Filed in Partner & Customer Updates by John McKenna | February 9, 2012 1:40 pm

Connecting with startups is priority #1 for the Rackspace Startup Program. We spend so much of our lives connecting with people online that we forget the value of tangible interactions that happen in the real world. Now, there is a new way to connect with the people you follow and find interesting. Quarterly.co allows anyone to subscribe to influential contributors and get physical items in the mail from them. It’s like a magazine, but instead of receiving words on a page, Quarterly subscribers receive actual items that tell a compelling story crafted and narrated by the contributor.

Based in sunny Los Angeles, Quarterly.co was conceived by Founder and CEO Zach Frechette as a response to the digital saturation in our lives. “In the past decade so much of what we experience has moved online, and mostly that’s been a good thing. But we’re going through a period of correction where we’re realizing that some tangible experiences in the real world can’t be matched by their digital counterparts,” explains Frechette. “Quarterly is a subscription service for wonderful things. It’s like a magazine subscription, but instead of getting words printed on paper you get products and objects curated by interesting people.”

Each product will reflect on the person who selected it. So maybe you’ll get the same kind of notebook that your favorite author used to plot their recent bestseller. Or maybe it’s the tea a musician was drinking while they penned a famous song. It could be the same brand of brush an artist used while working on a masterpiece. The point is every item will have a story, and through that story the items takes on new meaning. Quarterly will provide you with a blend of original and exclusive items that are timeless, practical, exciting, and fly under the radar from the people that interest you most.

“Design and creativity are what drives Quarterly,” Frechette says. “We want to see Quarterly grow into a platform that anyone can use to curate tangible offline experiences that plug into existing online ones. Right now, we’re adding new contributors and expanding our subscriber base. At the end of the day, though, Quarterly is all about the contributors who are choosing new and exciting things to send to you.”

New ways to connect with people that you follow and find interesting while receiving a blend of items that are timeless, practical, and exciting is what Quarterly.co is all about. It’s truly a way to connect with the people that interest you the most.

What kind of people are the Rackspace Startup Program most interested in? Entrepreneurs of course! If you have a new idea on how to connect with people, an application that makes people’s lives better or the next big thing on the net, drop the Space Cowboys a note and let us know about it. Our mission is to connect with people that have ideas that you will find to be interesting and assist with their Cloud Computing needs.

Source URL: http://www.rackspace.com/blog/rackspace-startup-program-spotlight-on-quarterly-co/