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In this blog series, we walk you through some of the dos and don’ts of email for ecommerce. Last week, we introduced the series. This week we dig into managing your reputation.
The Rackspace Cloud Sites team is no stranger to high traffic events (HTEs), and we are definitely proud every time we have the honor of managing our customers’ sites during an anticipated spike.
Installing Rackspace Private Cloud is pretty straightforward, but it’s even faster if you have a helpful guide to walk you through installation, basic usage and a few specific use cases.
I was recently in a meeting with the CIO and a selection of senior Business Unit executives from one of Australia’s largest companies. We discussed the importance of cloud and big data for all businesses in the future and how these technologies and concepts could apply to their industry. Looking at the body language around the room, the reactions were typical of senior executives really exploring these concepts for the first time – awe, excitement, trepidation, confusion, curiosity and a desire to learn more.
I spend a considerable amount of time in front of customers and prospects. Over the last few months, I’ve gotten a lot of questions about hybrid cloud. What’s the right approach? How long does migration take? What needs to be done in preparation? What benefits can our organization expect to receive? After fielding these questions across the country for lots of different size companies in a variety of industries, I thought it might be valuable to share some answers.
If you run an ecommerce site, email is critical to your business. It creates the dialogue between you and your customers and keeps them informed. In most cases, it’s your most direct line of communication. Yet, so many ecommerce businesses use email as an afterthought, which ultimately hurts business.
For years, marketers have been writing obituaries for the “purchase funnel,” that cone-shaped path that customers traverse before clicking “Buy.” But reports of the funnel’s death may have been greatly exaggerated.
By Paul Campaniello, Vice President of Global Marketing, ScaleBase
Data processing platforms do not exist in siloes. That is why it is increasingly important for Rackspace to provide interoperability between datastores. This enables customers to choose the best technology for their data processing needs, without being restricted to a single tool.
Are you still clinging to your trusty old server that’s gracefully aging towards obsolescence? Perhaps you are still running important applications on older servers with old operating systems because they’re “good enough” and still “work fine.” In many respects, your old server is like a trusty old car. You know where the kinks are and it gets you where you need to go. But lurking below the surface of that trusty old car, and your old server, can be hidden risks that can result in very big problems, even dangers, usually when least expected.
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