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Bridge The Digital Divide With Rackspace And Acquity Group At Adobe Digital Marketing Summit 2014

Cobbling together multiple tools to support the digital experience complicates agency onboarding, creates inconsistent customer experiences and impacts revenue.

Employing an enterprise digital platform brings together myriad functions needed to conquer the digital divide into a single tool. However, starting from scratch is a complicated endeavor and can be rife with pitfalls.

But you’re not alone. At the Adobe Digital Marketing Summit 2014 this week you can learn how experts at Acquity Group, part of Accenture Interactive, and Rackspace take the heavy lifting of deployment, base management and availability of an enterprise digital platform off of your plate with a portfolio of hybrid cloud solutions that work with various vendors and agencies and across multiple platforms.

Join Rackspace CTO John Engates and Acquity Group Vice President Kevin Ellenwood on Tuesday, March 25 at 11:30 am MDT as they co-present “Bridging the Digital Divide with Enterprise Digital Platform.”

In this session, you’ll learn:

  • The role of an enterprise digital platform as an essential tool for building exceptional digital experiences and making brand managers happy
  • How enterprise digital platforms ease agency onboarding
  • Why the Rackspace Hybrid Cloud environment and technology expertise is the best fit for supporting and optimizing enterprise digital platforms

Adobe Digital Summit 2014 (aka Summit: The Digital Marketing Conference) is March 24 through March 28 in Salt Lake City.

For more on enterprise digital platforms, check out Rackspace Digital, the infrastructure for specialists for commerce, content and mobile applications.

About the Author

This is a post written and contributed by Rena Van de Putte.

Rena has been part of the Rackspace marketing team since 2011 with a focus on verticals. Currently she leads our commerce integrated marketing efforts, working with customers, partners and prospects in the industry to make Rackspace a leader in this space. Rena loves to travel with her husband Henry, considers herself a very amateur photographer and enjoys spending time with her dogs, Duncan and Daisy.


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