Control Panel Makes Email Management Easy for Reefer Seal

Microsoft Exchange, Rackspace Email, Exchange Hybrid, Distribution & Retail, 50-100

Since 1980, Reefer Seal has been saving kilowatts for convenience stores, grocery stores, and supermarkets by repairing coolers and freezers to increase energy efficiency.

• Challenge
  Weak spam filters and lack of control over email with previous provider
• Solution
  Exchange Hybrid option to add Microsoft Exchange and Rackspace Email mailboxes on the same domain
• Results
  Complete management of Microsoft Exchange and Rackspace Email mailboxes from one Control Panel

Lost Emails Could Mean Lost Revenue

As the Network Administrator for Reefer Seal, a provider of energy efficiency services for convenience stores, grocery stores, and supermarkets, Joseph Braun was seeing an overabundance of issues with his company’s local email provider. The POP mail service they were using was ripe with problems from spam, login issues, and more, Joseph recalls, “There were all sorts of problems. Lost emails were causing communication breaks and if a field rep doesn’t get an order, we don’t make money.”

With their previous provider, he had little control over email administration. In order to make changes, he would have to email a request and wait for completion. The issues were starting to mount. His Vice President reported over 2300 emails culminating in the junk folder a day. Reefer Seal was ready for more a reliable email system with stronger spam filtering, more flexibility, and more control.

Saves $500 a Month

He investigated 12-13 providers. To ensure he was making the best decision, he also elicited referrals from six current Rackspace customers. Hearing them speak of how much they love their service and raving about our dedication to Fanatical Support^®, gave him confidence he needed to move his email to Rackspace.

He was particularly drawn to the Exchange Hybrid. The Hybrid option allows him to accommodate employees who need the collaboration capabilities of Microsoft Exchange and employees in the field who don’t need it. And, Reefer Seal saves over $500 a month with the Exchange Hybrid. How? Most email providers only offer Exchange, requiring customers to pay for expensive Exchange service when they may not need it for all users. With the Exchange Hybrid from Rackspace, Joseph can allocate Exchange mailboxes and Rackspace Email mailboxes based on users needs and save money. The Exchange Hybrid opportunity, “is a perfect fit and being able to merge the two and have them work together seamlessly is what sold us,” says Joseph.

No other provider he looked at offered dedicated transition support. Rackspace does and he was impressed with the idea of having a single point of contact throughout the transition and migration process.

Although he’d heard a lot about Fanatical Support, he was skeptical. However, since the switch he’s gone from skeptical to convinced. Reefer Seal’s sales representative, Noelia, was the first introduction to our culture of Fanatical Support. Within minutes of their conversation, Joseph had a proposal for services, “faster than anyone else and just like that, it was ready to go.” His appreciation for Fanatical Support grew when he sent an email to our support team and got an answer back within 3 minutes. “It totally blew me away! You just can’t say that about every company.”

Email Freedom Courtesy of Rackspace

The Rackspace Control Panel gives Joseph maximum power over Reefer Seal’s email environment. He loves how easy it is to use. In seconds, he can add or remove mailboxes with the well-designed dashboard-style management interface. Through the Control Panel, he experienced Fanatical Support again, highlighting how we intently listen to customers and drive our internal initiatives based on customer feedback.

While using the Control Panel, he submitted feedback about ways to make it better. And, when the next Control Panel beta release rolled out, he saw his suggestions in action. Knowing that we were listening and that his voice was being heard, made him feel Reefer Seal was a valued customer.

He’s more confident Reefer Seal’s staff can communicate freely with each other without worrying about lost emails. The public folders and calendar sharing makes communications between customers, field reps, and office staff easier. “We’re in business to make money and you’re helping us do just that.” Overall, Rackspace has either met or exceeded all of his expectations. Joseph enthusiastically states, “Simply put, you’re FANATICAL.”